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Post by account_disabled on Dec 14, 2023 1:29:59 GMT -7
If we have a relatively simple product and a great diversity of types of customers, establishments to which to address business, it may be convenient to go for a results model that enhances the entrepreneurial aspect of the vendors. When we need to promote and encourage the business and commercial initiative of sellers so that they adapt messages to customers, we will look more for these result. Based models.However, these models are clearly counterproductive and even dangerous in the case, for example, of technical products such as pharmaceuticals, but also financial, insurance, etc. In these cases, bad Country Email List business advice can lead companies into undesirable problems. I am referring, obviously, to possible legal claims but also to the possibility that they have a serious impact. On the brand image, positioning, loss of customers, etc. In these cases, it is very likely that companies should direct their models more towards behavior control. Also when we need the sales force to act as a market antenna to collect information and collaborate with departments such as R&D and marketing. In these cases, we must provide mechanisms for sellers to behave in a way.
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